TikTok Shop How-To

How to Find a Product Link or ID on TikTok Shop

How to find a product link on TikTok Shop in 2026: copy a share link, locate a product ID, and use the product marketplace to tag items and earn commission.

Quick answer

To learn how to find a product link on TikTok Shop, open the product page and use the share option to copy its shareable link. That link is what you paste into a bio, message, or affiliate post to send a buyer straight to checkout. This is different from a product ID, the internal number that identifies the item, and different again from the product marketplace, where creators discover items to promote. Sellers and affiliates blur these three constantly, then wonder why a tag will not attach or a commission does not track. Here is exactly what each one is and where to find it.

Key takeaways

  • To find a product link on TikTok Shop, open the product and tap Share, then Copy Link. That gives you a clean, shareable URL you can paste anywhere.
  • To find a product ID on TikTok Shop, look in Seller Center or read it from the product URL, because the ID is the unique number the platform uses to identify that listing.
  • To find the product marketplace on TikTok Shop, open the affiliate section in the TikTok Shop Seller or Creator tools, because that is where approved creators browse products to...
How to Find a Product Link or ID on TikTok Shop: How to Find a Product Link on TikTok Shop, How to Find a Product ID on TikTok Shop, How to Find the Product Marketplace on TikTok Shop at a glance
How to Find a Product Link or ID on TikTok Shop: what this guide covers.

How to Find a Product Link on TikTok Shop

To find a product link on TikTok Shop, open the product and tap Share, then Copy Link. That gives you a clean, shareable URL you can paste anywhere. The steps:

If you are an affiliate, use the link generated through your affiliate tools rather than a plain product URL, because only the affiliate link carries your tracking so your commission is credited. A regular share link sends the buyer to the product, but it will not attribute the sale to you. Always confirm you copied the affiliate version before you post.

How to Find a Product ID on TikTok Shop

To find a product ID on TikTok Shop, look in Seller Center or read it from the product URL, because the ID is the unique number the platform uses to identify that listing. You need it for support tickets, bulk edits, integrations, and troubleshooting. Where to find it:

1. In Seller Center, open Manage Products and select the item; the product ID is shown in the product details. 2. In the product URL, the long numeric string is typically the product ID. 3. In export or catalog files, the ID appears as a dedicated column for each listing.

The ID is not for customers; it is your internal reference. When you contact TikTok Shop support about a specific listing, or sync a catalog to another tool, quoting the product ID removes ambiguity and gets the issue solved faster than describing the product by name.

How to Find the Product Marketplace on TikTok Shop

To find the product marketplace on TikTok Shop, open the affiliate section in the TikTok Shop Seller or Creator tools, because that is where approved creators browse products to promote. It is the discovery hub for affiliates. Here is how the pieces relate:

TermWhat it isWho uses it
Product linkShareable URL to a listingAnyone routing a buyer to checkout
Product IDInternal number identifying a listingSellers, support, integrations
Product marketplaceAffiliate hub to find items to promoteApproved creators and affiliates

Inside the marketplace you filter by category, commission rate, and popularity, then add products to your showcase and generate the affiliate links that track your sales. So the workflow connects: find a product in the marketplace, add it, generate your affiliate link, and tag it in content. The marketplace is where discovery starts and the tracked link is what turns a view into a paid commission.

Ready to make every link a tracked sale?

Getting links, IDs, and affiliate tags right at scale, so every commission tracks and every catalog stays clean, is operational work most teams underestimate. Shaazford has managed more than $50M in client revenue across 130+ brands, with 180% average growth in six months and 98% partner retention. We run TikTok Shop and affiliate programs for established brands under one strategy, with senior Amazon agency directors and flat pricing, never a percentage of your sales. If you are ready to scale, talk to Shaazford. *This page uses five schemas in its published HTML: Article, FAQPage, BreadcrumbList, Person, and Organization.*

Related guides: How to Sell on TikTok Shop in 2026 ↗  |  How to Sell on TikTok in 2026 ↗  |  How to Sell Your Products on TikTok Shop in 2026 ↗

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Shahryar Ali

Shahryar Ali, known as John Will, is the Co-Founder and CEO of Shaazford. He and the team have managed more than $50M in Amazon and ecommerce revenue, and run growth for over 130 brands under one strategy, led by senior Amazon agency directors.

Frequently asked questions

How do you share a TikTok Shop product link?

Open the product, tap the Share icon, and choose Copy Link, then paste that URL into a bio, message, or post. If you are an affiliate, generate the link through your affiliate tools instead so the sale is tracked to your account.

What is a TikTok Shop product ID?

It is the unique number that identifies a specific listing on the platform. You find it in Seller Center under Manage Products, in the product URL, or in catalog export files, and you use it for support tickets, bulk edits, and integrations, not for sending to customers.

How do you add a product link to a TikTok video?

You do not paste a raw URL; you tag the product. On the posting screen tap Add product, select the item from your catalog or, as an affiliate, from your showcase, and publish. TikTok turns it into a tappable, tracked shopping link on the video.

Sources: TikTok Shop Seller Center (Manage Products and product details), TikTok Shop affiliate and Creator tools documentation, and Shaazford operator experience running TikTok Shop and affiliate programs. Verified July 2026 and subject to change; confirm current steps in your Seller Center.